Author

Elizabeth Pokorny

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Elizabeth Pokorny

Head of Content

About the author

Supervises brand and content at Weglot, and co-hosts at Next Market Live – The Podcast, an AI website translation tool. Has over 13 years of experience in SEO and content marketing from working in agencies and SaaS businesses in Europe. Also known for her signature avocado toasts.

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Articles by the author

Website translation

The Best Website Translation Tool: 6 Factors to Consider

Discover the six key factors that separate the best website translation tool from the rest - accuracy, SEO, integration, editing control, and more.

Elizabeth Pokorny

Website translation

Best Localization Tools for 2026 Compared

Compare the best localization tools for websites. Evaluate features, pricing, and team collaboration to choose the right platform for global expansion.

Elizabeth Pokorny

December 19, 2025

International marketing

International SEO Keyword Research: The Definitive Guide

Learn the importance of international SEO keyword research for reaching a global audience and the four stages for conducting it effectively.

Elizabeth Pokorny

August 31, 2022

Website translation

A Guide to Finding the Best Website Translation Services Online

Compare the best website translation services for 2026, from free tools to AI platforms like Weglot that translate your whole site with built-in SEO.

Elizabeth Pokorny

Website translation

Websites Covering a Topic in 2 Languages Get Nearly Twice the AI Citations

Multilingual GEO study: websites covering a topic in 2 languages had nearly 2x the AI citation rate. See what 1.1M citations across ChatGPT, Google and Claude show.

Elizabeth Pokorny

November 2, 2026

International marketing

What Metrics Actually Matter for International SEO and GEO?

A three-tier framework for measuring multilingual SEO and GEO performance in GA4 and Google Search Console – what to track, where, and what it means.

Elizabeth Pokorny

Website translation

Lokalise vs. The Rest: 8 Top Alternatives

Explore Lokalise alternatives for website translation. Compare Crowdin, Weglot, Phrase, and Smartling for ease of use, pricing, and localization features.

Elizabeth Pokorny

Website translation

Is ChatGPT the Best AI Translator? A Deep-Dive

Discover ChatGPT's revolutionary translation capabilities, from 800,000-word capacity to real-time voice translation. Compare with Google Translate, DeepL, and learn how Weglot's AI Translation Model solves ChatGPT's website translation limitations.

Elizabeth Pokorny