International marketing

For high search rankings on Baidu, you'll have to play by its rules – not Google's. Learn how Baidu and Google's SEO and ad requirements compare here.

Responsible for implementing the localization strategy of a company, a localization project manager oversees relationships between translators and stakeholders

Who do you need on your localization team and what roles are there to help with your localization project.

Learn 5 methods of checking the Google search results for different locations, step-by-step instructions for carrying them out, and their pros and cons.

Want to learn how to manage multilingual SEO analytics efficiently? Track the correct SEO and web analytics for your multi-language website with these top tips.

Learn how to boost your international ecommerce strategy on Squarespace using a mix of marketing strategies that put the customer first

Read to find out what international link building means and what link building tips you should follow to rank higher in international search engines.

Learn the importance of international SEO keyword research for reaching a global audience and the four stages for conducting it effectively.

Learn how keyword translation works and how you can facilitate an effective multilingual SEO strategy (hint: it involves more than just keyword translation!)